WEBINAR ON-DEMAND
From Rigid To Resilient
Why Enterprises Need Modular Commerce Now
Enterprise commerce is at a turning point. Legacy systems are rigid and full replatforms are risky, but the pressure to evolve is greater than ever. So what’s the path forward?
Modular commerce lets enterprises innovate without disruption. In this expert-led session, we dive into how composable strategies empower brands to integrate new capabilities, move faster, and scale smarter—without losing control of what matters most.
Learn how to refine your commerce approach and build resilience as retail enters a new era.
What You’ll Learn in This Session:
- Agility Without the Overhaul: How to innovate and scale without tearing everything down.
- Smarter, Seamless Integration: Ways to connect modern technologies into your current stack.
- Avoid Common Pitfalls: Why waiting to modernize could cost more in the long run—and how to act with confidence.
- Fuel Efficiency and Growth: How modular architecture improves performance across teams, systems, and customer experience.
- Build Future-Ready Commerce: The role of adaptability and scale in building long-term enterprise value.
Meet Our Speakers
Benjamin Woll
VP of Composable Commerce at Orium
Benjamin Woll serves as Vice President of Composable Commerce at Orium, leading Composable Commerce consultancy, with over 15 years of leadership experience in driving digital transformation for renowned retailers such as New Balance, DXL, UNTUCKit, Frame, Kum & Go, NordicTrack, and Telus. His expertise spans the unified commerce ecosystem, including omnichannel eCommerce, order management, PoS, and payments, resulting in significant improvements in customer experience, revenue and operational efficiency. A seasoned speaker, he’s shared insights on evaluating MACH technologies and has been part of award-winning cross-functional teams recognized for digital excellence.
Tiffany Spizzo
Senior Lead of Systems Integrator Partnerships
Tiffany Spizzo is an accomplished strategic partnerships leader with over 14 years of experience in the technology sector, particularly within eCommerce and cloud commerce platforms. Currently serving as the Senior Lead of Strategic Global Alliances at Shopify, Tiffany drives innovative partnership strategies to enhance global outreach and create seamless commerce experiences.
Jaime Santos Alcón
Manager, Solution Architects - Americas at Contentstack
With over 20 years of experience in IT and enterprise content solutions, Jaime Santos Alcón is a seasoned leader in solution architecture. As the Manager of Solution Architects for the Americas at Contentstack, he plays a key role in helping global enterprises adopt composable content strategies and Digital Experience Platforms (DXPs) to enhance their customer engagement. At Contentstack, Jaime leads a team of experts in designing and implementing cutting-edge content management solutions that drive business agility and digital transformation. His deep technical expertise, combined with a hands-on approach, ensures that enterprises can seamlessly integrate, scale, and optimize their digital experiences.
Brought To You By
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Orium is the leading composable commerce consultancy and systems integrator in the Americas. We help forward-thinking brands adapt, execute, and scale through modern commerce. With over a decade of experience in creating custom digital programs, we work closely with best-in-class technology partners to bring modern commerce experiences to life.
Contentstack – the Composable DXP leader – empowers marketers and developers to deliver composable digital experiences at the speed of their imagination. Contentstack has the industry’s highest customer satisfaction rating and is a founding member of the MACH Alliance, advocating for best-of-breed composable technology that is Microservices-based, API-first, Cloud-native SaaS, and Headless.
Shopify is the leading global commerce company, offering trusted tools to scale, market, and run the worldʼs most innovative brands. Shopify makes commerce better for everyone with a platform and services that are engineered for speed, customization, reliability, and security, while delivering a better shopping experience for consumers online, in store and everywhere in between. Shopify powers millions of businesses in more than 175 countries and is trusted by brands such as Mattel, Gymshark, Heinz, FTD, Netflix, Kylie Cosmetics, SKIMS, Supreme, and many more.