WEBINAR ON-DEMAND
The Future of Customer Loyalty
Rewards, Retention, Appreciation, and More
Composable commerce gives retailers the adaptability to scale as their business grows. Of course, as a business expands, so does its customer base. This poses an important question: How does a business retain and continue to engage its customers?
In this webinar, presented and moderated by Online Retail Today, experts from Orium and Talon.One discuss ways brands can unleash the power of customer loyalty in a modular tech stack.
Learn to:
- Use composable commerce to adapt to commerce peaks and market changes
- Improve customer retention with a range of methods, from free to paid
- Implement rewards and hyper-focused discounts based on customer data
- Take data and create rules for using it in real-time
- Show customer appreciation beyond discounts (like partner network benefits)
Meet Our Speakers
Jennifer Hileman
Director, Retail Data & Technology, Orium
Jennifer leads the Retail Data Platform Engineering practice at Orium, helping retailers future-proof their omnichannel operations. Her expertise in commerce modernization approaches helps brands unlock the agility and flexibility required by the increasingly complex retail data environment. She works alongside best-in-class technology partners in areas such as OMS, POS, clienteling, and payment.
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Zach Ettelman
Solutions Partner Team in North America, Talon.One
Zach Ettelman leads the Solutions partner team in North America at Talon.One, helping build strong partnerships with digital consultancies, loyalty experts, and systems integrators that provide strategy, program design, integration, and implementation for Talon.One customers. Zach is a MACH Alliance contributor, and before moving to the technology side of loyalty and promotions, he led consulting practices around marketing technology, building out loyalty and messaging programs for RE/MAX, Commonwealth Financial, Magellan Midstream, Trimble, and other enterprise organizations.
Brought To You By
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Orium is the leading composable commerce consultancy and systems integrator in the Americas. We help evolving brands execute, scale, and adapt quickly across their commerce experiences. With over a decade of experience in creating custom digital programs, we work closely with best-in-class technology partners to bring modern commerce experiences to life as a member of the MACH Alliance.
Talon.One is a flexible, headless promotion and loyalty engine for enterprises, providing best-in-class technology to power rich, automated customer promotion experiences — online, offline, in-store, or on mobile.
Talon.One’s Campaign Manager lets business users build upon simple rules to offer fully customizable and engaging incentive marketing, without coding.